Microsoft has stated that it is expected that “Call of Duty Mobile Game” will gradually be eliminated by “COD Theater Mobile Game” over time.
According to the publisher Activision Blizzard, the free game “Call of Duty Mobile Tour” released in October 2019 and developed by Tencent Tianmei Studio has had more than 650 million downloads in China as of May 2022. “Call of Duty Mobile Tour” set a record for 2021, with players spending well over $1 billion.
However, according to Microsoft, Activision’s long-term plan is to replace the game with the “Mobile Game in Theatre” released this year. According to the news last September, “Theater Mobile Tours” will be jointly developed by Activision Shanghai, Beenox, Digital Legends, and Solid State Studio. In its latest response to the UK competition regulator’s investigation into its acquisition of Activision Blizzard, Microsoft stated that “COD Mobile Game” was developed and owned by Tencent’s Tianmei Studio. Over time, “COD Mobile Game” will gradually be replaced outside China.
CMA said that if regulators want to approve Microsoft’s $69 billion acquisition of Blizzard, Microsoft may want to divest some of Activision’s Blizzard or Call of Mission series businesses. However, given the scale of the Call of Mission series and the professionalism of Activision Blizzard, Microsoft is not willing to accept such structural remedies.
In response, the Xbox manufacturer stated that the CMA’s interim survey results stated: “The divestiture will have a serious adverse impact on the development of competition, as it will prevent Microsoft from achieving its key strategic goal of establishing a mobile gaming business that is sufficient to challenge the scale of Google and Apple.”.
“The divested Activision business will include” COD Mobile Game “and” COD Theater Mobile Game. “Blizzard also includes” Diablo: Immortal. “” Theater Mobile Game “and” Diablo: Immortal “are Activision’s main mobile games. “These games will provide Microsoft with assets, expertise, and talent to develop its own mobile console games.” https://www.slw-ele 。 com/